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The Next L. A.: Nelson C. Rising (February 10, 1994) Part 7 of 1101:20:15

This video documents the National AIA Regional Urban Design Conference “Restructuring Urbanisms: the Next L.A.,” held February 10-13, 1994, at Shutters Hotel, Santa Monica.

Nelson C. Rising describes Catellus Development Corp.’s Playa Vista development, including the initial decisions, planning, budgeting, implementation, and the overall impact. He answers questions about his involvement, and how he negotiated with hostile community groups and politicians. Rising suggests that his project will be able to sustain itself and succeed during the economic downturn.

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